How Big Changes at Google May Affect Your Website

Of course, nothing stays the same. Sudden and often rapid alterations, modifications, mutations and enhancements are even more evident on the web. One company especially, can affect more websites at the same time than perhaps most others put together. As Google continue their relentless drive for continual improvement, are we entering a particularly "busy" period of search engine updates and changes?

If the answer is yes, more importantly, how might those updates affect your website? One short solution could be to follow the InternetTIPS.com model and approach to website building:

• Create your own original, unique value.
• Provide innovative solutions that genuinely help your visitors, customers and clients.
• Use CSS-based website designs that are accessible, usable and use up to date coding techniques.
• Wrap up your web presentation in a mantra of "do no evil" ...

... and web life can be sweet.

To gain further insights into this new Google phase, enjoy the video below courtesy of Mike MacDonald, WebProNews interview with Google Engineer, Matt Cutts.

In true WebProNews and Google style, your web video clip interview below is deceptively light hearted and upbeat. Yet I suggest, make no mistake: there are hints, tips and techniques here we can all learn from - especially take note of "website architecture" revelations at position 6:25 minutes and beyond:

InternetTIPS.com is a unique, plain English "How to" resource designed to help you create a profitable, interactive Web 2.0 website rich in engaging content, community and commerce.

Brian Austin is a member of both the Society of Authors and the Institute of Scientific and Technical Communicators. He has over 25,000 hours of extensive experience combining the disciplines of web site design, search engine optimization, and creating remarkable, compelling content interwoven with persuasive writing.

Whether you're an individual, small- or medium-sized business or organization, we can work with you to design, create and populate a "ready-to-go" website that you can be proud of.

Moreover, for no additional cost, clients who order website design services, can also enjoy full access to our member-only area containing a growing vault of downloadable resources including: 9,000 articles, 1,500 marketing strategies, plain English training tutorial videos, software, ebooks and more! To discuss your project, in the first instance, to ensure we don't miss your emails, please contact Brian using our web Contact form.