In a previous article, I've suggested that most people are secretly asking to be led or guided in some way. Whether you agree with that opinion or not, you'll probably at least give the idea the benefit of doubt. Of the many tips experienced writers and web communicators can provide, the following guideline certainly comes close to the top of my list.
What is the one thing that almost all writers, communicators or website publishers would love to have? Answer: of course it's more readers, listeners, viewers or visitors? Yet the modern pace of life tends to encourage a short attention span.
So, just what is it that you need to do, be, or learn to persuade a sufficient number of people to buy your books, visit and revisit your website and buy your products and services? Surely there must be some hidden "secret" that only those who are "in the know" have somehow found or discovered, don't you think? I beg to differ. Essentially, there are only three things you need to do so that everything else you desire can follow: