Category: Podcasts

Avoid Sexism in Communications

Printed document with title avoiding sexist language

Thankfully, the 21st century is getting more grown up by the minute. So why wouldn't any civilized society not want to treat men and women equally? And yet, one glance at world news and we know humanity still has some way to go before we can be considered truly enlightened. The…

Getting And Keeping Attention

Business man and woman discussing something

What is the one thing that almost all writers, communicators or website publishers would love to have? Of course, would we ever not want more readers, listeners, viewers or visitors? Yet the modern pace of life tends to encourage a short attention span. Often, we just don't seem to want…

Overcoming Short Attention Span

Tired, stressed woman showing signs of impatience

Many people are busy today - sometimes really busy! Experiencing a stressful lifestyle can also make us lose focus in the task in front of us. As a species, we seem to have elevated impatience to an art form. We want it, and we want it now! Busy, busy, and…

The Same Word Dilemma

Abstract clock with the words time for change

Words can be more than just words. Words are multipurpose tools. They can be building blocks. A word can stand in for something else. Words can be to sounds what colours make available to our eyes. Words are richer than we may at first think. The same word, used in a different sentence, in…

Be a Successful, Effective Communicator

Smiling group of diverse thoughtful business people

So, just what is it that you need to do, be, or learn to persuade a sufficient number of people to buy your books, visit and revisit your website and buy your products and services? Surely there must be some hidden "secret" that only those who are "in the know"…

Write A Book, Write A Course, And More

Young woman sitting on park bench deep in thought

Most writers are obsessed with the idea of writing books. Not surprising perhaps, when we remember that, historically, that's what writers do - eventually. However today, writers have many more options open to them. For example: you can write a 10-chapter book to sell for perhaps $27 or $47 or $97…