Category: Writing Style

Microdata Schema Tags For Your Joomla Website

Word cloud centred around theme of web design

Smart, intuitive search engines, like those from Google, are constantly perfecting better ways to understand and define web pages more accurately. Microdata are special codes added to web pages that search engine software can use to gain deeper insights on what a web page is really about. Yet, at the…

Are Words Just Words?

If you change the way you look at thing, the things you look at change

Is your brochure really working for you? Could your sales letters get a higher response? Do you think your company literature is ... well ... "OK"? If the answers to any of these three questions fall short, I suggest you need to make a change quickly. Why? "OK" is never…

Website Shape, Sound, And Scent

An expert chef preparing a superb quality meal

Did you know that your website smells? Maybe it even stinks! The key point is our websites give off more than we might at first think. Sure, your site certainly has some words; maybe a few sounds; perhaps even video content too. Yet, it's also a recipe. There's more going…

Redesigning Your Lifestyle

Beautiful Swiss mountain cabin landscape photo vista

InternetTIPS.com explores different ways that you can build a relaxed, fun and profitable "web-financed lifestyle". As a plain English author, writer, web designer, and enthusiastic alternative lifestyle design advocate based on the idyllic Isle of Skye in Scotland, let me assure you, that the standard of life we enjoy has…

How To Sell Anything

Photos of multiple diverse people on a screen

Most of us like to buy the things we want or need, while perhaps at the same time, we're not so keen on "being sold to". Naturally, we like to make up our minds, take our time perhaps and simply enjoy the experience of buying something. One enduring question that…

Setting up a Website Blog

Chalkboard with the word blog written

Recently, I've been thinking more about blogs and blogging, with some surprising results. While most folks appear to support the idea of using blogs in business, if you already have an active business website, right now, I can still see serious drawbacks if your blog is not an actual physical…

Create Effective Advertisements

Advertising, media, message, word cloud

Advertising in the most appropriate print-based publications can be expensive. That's why, you can save money by carrying out research to establish what works best for your print or online ads today. Some of the suggestions in the tips below may surprise you, yet all are based on sound research…

33 Profitable Newsletter Tips

Abstract keyboard with keys making up tips word

Even with all the latest communications techniques available on the web, and the now older RSS (Really Simply Syndication) technology, for many websites and blogs, e-mail still remains the tool of choice for serious Internet marketers and savvy web business providers. Why? With an e-mail system such as the one we have…

An Easy Powerful Design Trick

Man looking at augmented reality screen with border

This tip is probably has many surprising qualities and benefits. Our design tip here is arguably one of the most under utilized, unrealized, quickest, simplest, least expensive, yet most effective ways to reduce errors in understanding that I've yet come across. Most of us would probably agree that learning a…

Taking the S.M.A.R.T. Option

Four seated business people discuss ideas

Yes, it's true! Even with the still lingering post-dot.com blues and whispers of economic doom and gloom, today there's never been a better time to build a genuine, profitable information-based Internet business, or an additional income stream, if you plan your course carefully, take action and go about your business…

The Power Of Word Repetition

Blackboard with the words keep educating yourself

Elsewhere in this knowledge archive, we've examined what can become a common pitfall of any writer: word repetition. How repeating the same word - other than those commonly used "connectors" - within the same sentence, paragraph, series of paragraphs, or even on the same page can result in tarnishing your…

Finding Optimum Paragraph Length

Hands typing on keyboard

Short and sweet is the central, underlying theme of this tip. However, first let's establish what a paragraph actually is. Although a paragraph has a precise meaning, in practice, different people may define a paragraph differently. As the author of your thoughts, your paragraph preferences may seem to be heavily…

Successful Communicator Skills

Business women communicator sitting on chair

If you were asked to list what you thought were the top three skills of any "successful" writer or speaker, what would be your answer? I'm reasonably sure we could come up a variety of interesting replies. Some examples could perhaps include: All perfectly valid answers of traits that help…

What Makes a Sentence Work?

A handwritten letter of text with ink pen close by

If we think of words as the building blocks of written and spoken communications, sentences are like the cement or glue that binds together our words so that others can "make sense" of what we want to say. In this tip, we'll examine sentence structure a little closer and discover…