Brian Austin

Brian Austin

Parent, married, published author of 15 books, website publisher, SEO magic-maker, ghostwriter, crypto-researcher, storyteller, wonderer, futurist, thinker. Member of the UK Society of Authors (SoA). Disclaimer - not a crypto investor or trader in cryptocurrencies. For research purposes, to continue to learn more about blockchain, cryptocurrencies, tokens, and decentralisation, I use small amounts of tokens for creating, testing, and using smart contracts.

The Resounding Act of Storytelling

Imaginary fantasy artwork mythical creatures imagination

There's more to a novel than just a story. Stories, tales, and yarns beguile and intrigue us. Yet when creating what may often be considered as boring, dry writing found in business-related documents, why shouldn't drama benefit business communications too? While factual information alone may contain all the essential details…

17 Smart Editing Techniques

Arranged letter puzzle to read Hints and tips

A document can be a complex "animal." There can be "a lot going on" in the thought processes that go to form your story, article, report, web page, presentation, or other document. A considerable amount of time and effort can be invested in creating the finished version. So how can…

A Powerful Writing Technique

Smiling thoughtful woman looking up at something

In kindergarten, or early school, when first faced with the task of learning how to read, we were probably taught in a specific way. As adults, there's one simple but powerful characteristic of this common method that can actually help us in developing our writing, speaking or presentations. At InternetTIPS.com,…

Engage Readers, Listeners, Viewers

Thoughtful smiling woman sitting on part bench

To be successful in whatever we're writing or presenting, we need to find a way in which to "connect" with our reader, listener or website visitor and gain her full attention. Some of the best writing throughout history has caused more than just a "storm-in-a-teacup" - as we say here…

Getting And Keeping Attention

Business man and woman discussing something

What is the one thing that almost all writers, communicators or website publishers would love to have? Of course, would we ever not want more readers, listeners, viewers or visitors? Yet the modern pace of life tends to encourage a short attention span. Often, we just don't seem to want…

Effective Communications, Tip 2

Word puzzle with the words hints and tips shown

In a previous article, I've suggested that most people are secretly asking to be led or guided in some way. Sometimes, we may lead. At other times, we choose to follow. Of the many tips experienced writers and web communicators can provide, the following guideline certainly comes close to the…

Overcoming Short Attention Span

Tired, stressed woman showing signs of impatience

Many people are busy today - sometimes really busy! Experiencing a stressful lifestyle can also make us lose focus in the task in front of us. As a species, we seem to have elevated impatience to an art form. We want it, and we want it now! Busy, busy, and…

One Word Sentences

What? Where? How? Who? Which? When? words

Really? How do you feel about the practice of writing a "sentence" made up of only a single word? Can a single word ever be considered as a sentence? Traditional teaching tells us a "true" sentence should contain several components. From a strict grammatical standpoint, we can agree. The Oxford…

The Same Word Dilemma

Abstract clock with the words time for change

Words can be more than just words. Words are multipurpose tools. They can be building blocks. A word can stand in for something else. Words can be to sounds what colours make available to our eyes. Words are richer than we may at first think. The same word, used in a different sentence, in…

Is Grammar Really Necessary Today?

Teacher and class of students with hands up to answer

While grammar can essentially be defined as a set of rules that govern spoken and written language that help ensure others can properly understand what we're saying, today some are questioning the need for grammar. For many people, the mere mention of the word grammar can bring back awful memories…

How Word Choices Affect Mood

Blackboard with words what you write here changes lives

Within your articles, books and websites, to help provide contrast and flow to a document, you can use different words that have the same or similar meaning. Sometimes, if you're seeking a specific desired impact, even your choice of a single word can become really important. Consider the following tips…

Writing Science Fiction

Impressive space ship mothership in Earth orbit

Writing science fiction (sci-fi) can be immense fun. Although I've read a great many sci-fi novels, from a writing perspective, I don't speak from experience, but simply echo what my sci-fi writer friends and key sources have been kind enough to share with me. This brief but laser-focused article identifies…

Be a Successful, Effective Communicator

Smiling group of diverse thoughtful business people

So, just what is it that you need to do, be, or learn to persuade a sufficient number of people to buy your books, visit and revisit your website and buy your products and services? Surely there must be some hidden "secret" that only those who are "in the know"…

Think You Can't Write?

Seascape calm sea, some large rocks in foreground

Creative writing can sometimes be hard work. At other times, the right words seem to just fall onto the page in almost perfect harmony like the way a gentle flowing tide caresses a sandy beach on a summer's day. Yet crafting a superb written piece is harder still. Nevertheless occasionally, our…

How Contrarian Writers Win

Typewriter with text that reads Once Upon a Time

This next tip may well be one of the simplest and most unusual snippets you're ever likely to come across, yet its value is clear, undiminished and can have immense implications! You'll understand the utter truth and power of the approach I'm suggesting in a moment. However for now, I…